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Pierce Dealer Expands Presence in Northeast with Acquisition

Firematic Supply Co.’s regions served now encompass Connecticut and the entire state of New York.

Pierce Dealer Expands Presence in Northeast with Acquisition

Firematic's acquisition Churchville Fire Equipment's facilities and service center locations across the region. Churchville's employees will be retained as operations continue from its existing premises.

Photo: Pierce Manufacturing

2 min to read


Pierce Manufacturing, an Oshkosh Corporation Company, announced that one of its dealers, Firematic Supply Co., acquired Churchville Fire Equipment, furthering its expansion in the Northeast region.

The acquisition enhances Firematic’s portfolio by integrating Churchville’s 70-year legacy of service and quality equipment into its operations.

Firematic Supply Co.’s regions served now encompass Connecticut and the entire state of New York.

“Churchville Fire Equipment has been an icon in the industry for over seven decades, with Gerald Spotts spearheading its launch, and followed by a lineage of exceptional leadership with employee-owners acquiring 100% ownership in 2004,” Firematic Supply Co. President Peter Hanratty said. “We highly value the solid foundation and enduring relationships built by Churchville’s team over the years. We are excited to bring our teams together to expand the resources and service offerings available to our customers in the near future.”

The acquisition includes all of Churchville’s facilities and service center locations across the region. Churchville's employees will be retained as operations continue from its existing premises.

As a result of the acquisition, Firematic Supply Co. will roll out several initiatives to broaden sales and service support across the joint territories:

  • Combining Churchville Fire Equipment’s expertise with Firematic’s processes and resources.

  • Deploying additional Pierce certified master technicians to the regions served for enhanced support.

  • Expanding Firematic’s Parts Central program over the next 24 months.

  • Recruitment initiatives to amplify workforce in the area, subsequently increasing sales and service capabilities.

"We are immensely proud of the legacy and service operation we’ve built over the years and see this transition as a strategic step to propel our organization forward in tandem with one of the most respected and trusted names in fire apparatus sales,” Churchville Fire Equipment Vice President of Apparatus Sales John Alfieri said. “We are thrilled to combine our forces with Firematic’s resources and service model, particularly for the fire departments which have placed their trust in us for many years. Upholding our customers’ trust is paramount, and we firmly believe our collaboration with Firematic will only enhance our support for their critical missions.”

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